Singapore is getting its first Chick-fil-A outlet — and the story behind it is one of perseverance, passion, and purpose.
When Singaporean F&B veteran Chyn Koh was selected as Chick-fil-A’s first-ever franchise operator in Asia, it wasn’t because of a hefty investment or powerful connections. Instead, it was his character, chemistry, and competency — the three values that the American fast-food giant prioritizes above all else.
And yes, while most global franchises require massive buy-ins, Chick-fil-A’s unique business model flips that idea on its head.
A Franchise Model Like No Other
While some global food chains focus on financial power, Chick-fil-A believes in personal integrity and long-term partnership.
For just S$15,000 (around US$11,500), a selected operator can open one of the world’s most famous chicken sandwich restaurants. But don’t be mistaken — this is not an easy ticket to entrepreneurship.
The selection process is rigorous and highly competitive. Koh had to go through seven interviews in seven months, outshining more than 700 other applicants to earn the right to open Singapore’s first Chick-fil-A.
“It wasn’t just about money,” Koh shares. “They wanted to truly understand who I am, my values, and how I could lead a team that represents Chick-fil-A’s brand of hospitality.”
From F&B Veteran to Franchise Visionary
At 49, Koh brings with him 17 years of experience running six Subway outlets in Singapore. But instead of staying comfortable, he decided to take a leap of faith.
“Nearing 50, I told myself I still have 20 years of energy left to do something great,” he says. “I wanted to show my son that it’s never too late to pursue something meaningful and build something long-lasting.”
His career in food and beverage started years earlier, working as an account manager at The Coca-Cola Company, where he managed partnerships with brands like Subway and 7-Eleven. That foundation gave him a deep understanding of operations, marketing, and people management — all vital skills for a Chick-fil-A operator.
What Makes Chick-fil-A’s Franchise Process So Different
At Chick-fil-A’s headquarters in Atlanta, Georgia, the recruitment process is famously selective. Only about 1% of applicants make it through.
Unlike typical franchises, Chick-fil-A funds most of the setup costs and doesn’t allow operators to own multiple locations. Instead, each operator focuses on one outlet, ensuring high standards of food, service, and community engagement.
“We don’t just want investors — we want partners,” says Lauren Howard, senior principal program lead at Chick-fil-A. “Our model is low-cost to enter, but high-commitment to operate. The operator must be hands-on and dedicated daily.”
Howard, who oversaw Koh’s hiring, adds that the process included online assessments, virtual interviews, and an in-person evaluation. Chick-fil-A even hosted a pop-up event in Singapore to gauge public response — and the enthusiasm was overwhelming.
Building More Than a Restaurant
For Koh, running Chick-fil-A isn’t just a business opportunity — it’s a mission to build a positive community hub.
He plans to hire 65 to 80 team members for the first Singapore outlet, far more than typical fast-food operations. “We overstaff to ensure quality service and to nurture future leaders,” he explains.
Promising employees may even have the chance to become future operators. “There are real skills to be learned here — communication, leadership, hospitality,” Koh adds. “Even if we don’t change lives, we can make someone’s day better every time they step into the restaurant.”
What to Expect from Chick-fil-A Singapore
Chick-fil-A’s Singapore outlet, set to open later this year, will stay true to the brand’s signature charm: clean interiors, fresh flowers on tables, and friendly service.
While prices are still being finalized, Singaporeans can look forward to an exclusive garlic chili sauce crafted for local palates — a nod to Singapore’s love for spice. Customers can also enjoy unlimited refills for drinks and multiple sauce options, including Chick-fil-A’s iconic smoky honey mustard-style signature sauce, ranch, and barbecue.
And yes — true to its heritage — the restaurant will close on Sundays, honoring founder Truett Cathy’s tradition that employees deserve a day of rest.
A Vision Rooted in Values
Koh’s story is more than a tale of business success. It’s a reminder that opportunities built on values, hard work, and community spirit still exist in today’s fast-paced world.
As Chick-fil-A prepares to open its doors in Singapore, one thing is clear: this isn’t just another fast-food chain expanding overseas. It’s the start of a movement that blends American hospitality with Singaporean heart.
And with leaders like Chyn Koh at the helm, Chick-fil-A Singapore isn’t just serving chicken sandwiches — it’s serving inspiration, one meal at a time.
